Letter from the Editor: Search Party

You hold this issue in your hands. Bravo!

Did you know you can buy Orlando magazine on eBay? That’s right. Sellers for years have posted current and past issues of our magazine. For example, our February issue was going recently for $10.50 with free shipping! Listings often have referred to us as “rare” or “hard to find.’’

Wow, we’re honored.

Sometimes, we are a bit hard to find. While we’re sold at numerous retailers—including Barnes & Noble, Publix, Target, Whole Foods and Fresh Market—they do occasionally run out of the more popular editions. For instance, our March issue, which featured an extensive brewery and taproom guide, is a keeper if there ever was one. And it’s been hard to find from the get-go.

So what’s a reader to do? Well you could drive all over searching. You could find us online, but that’s not like holding our award-winning writing and layout in your hands. You could attend one of our events, like the recent Beer Issue Launch Party at Redlight Redlight—and pick up a free copy. Or you could simply subscribe for $19.99 a year. That saves you a bundle (if you bought it at the newsstand, you’d pay $47.40).

But, friends, I’m here today to tell you about a very special offer. At the risk of sounding like Dan Aykroyd pitching the Bass-O-Matic (if you recognize that reference, good for you), I’m offering an unbelievable “Editor’s Special” price if you act in the next hour. Okay, during April. It’s a year’s subscription for only $9.99. That’s 79 percent off the cover price. My boss doesn’t know I’m doing this, so hurry! To take advantage of this offer go to this special website: www.orlandomagazine.com/999offer. But wait, that’s not all!

Actually, it is. And I’m serious. Check out the offer and enjoy.

Speaking of keeper issues, April’s certainly is another one. We’ve got our annual spring fashion guide, plus our semi-annual Home + Garden guide and our Best Lawyers tally. Michael McLeod explores an upcoming Bach Festival tribute to three little-known African American classical music composers; their stories are fascinating. Dining critic Joseph Hayes profiles 13 women who are stars in the baking business either as business owners, creators of fine pastries or both. And Cheri Henderson tells us The Story of a…Butcher. I guarantee you’ll never look at a pig’s head the same way.

Coming up: In our May issue we bestow our annual Dining Awards, and we’ve got some surprises in store, both from our critic and our readers’ poll. We’re also ramping up for our second annual Generocity party April 18 at the Orlando Science Center. Last year’s inaugural gala was a lot of fun and this year’s promises to be too, as dozens of local nonprofits showcase their community efforts and volunteer opportunities amid a setting of great food, drinks and entertainment. Click here to buy tickets. And while you’re there, be sure to vote for your faves in our annual Best of Orlando poll. Voting for that ends May 1.

Finally, if you’ve read this magazine over the years, you’ve enjoyed the numerous contributions of writer Peter Kerasotis. The subjects of his award-winning profiles for us have ranged from golfing legend Arnold Palmer to soccer star Alex Morgan. Now, Peter has a fascinating new book out about baseball great Felipe Alou, who played 17 seasons in the major leagues. Interestingly enough, Alou intended to become a doctor in his native Dominican Republic, but was pressed into service to replace a baseball player at the 1955 Pan American Games. And thus his journey began. The book is called, appropriately enough, Alou: My Baseball Journey. You can check it out at bookstores or on amazon.com


Categories: Column